The Anatomy of a Crisis
The Anatomy of a Crisis
Article written by Jason Choy, InvestNow, Senior Portfolio Manager – April 2026
Why every crisis feels different – but often follows a familiar path
Every market crisis feels unique in the moment. The headlines are alarming, the causes feel unprecedented, and the uncertainty can make even experienced Kiwi investors wonder whether “this time is different”.
Yet history tells us something important: while the trigger of each crisis differs, the sequence often rhymes.
By looking back at major crises like the Global Financial Crisis, the COVID-19 pandemic, and now […]









